Fashion Merchandiser and Fashion Merchandising Jobs

Individuals who earn a fashion merchandising degree have several options upon graduation. Many choose to get involved in the retail world by becoming an assistant buyer for a department or specialty store. Other retail jobs include being a buyer, department manager or a visual merchandiser. A visual merchandiser is responsible for setting up the sales floor and product displays.

Graduates can also work on the production end of the fashion world by being manufacturer's representatives and being involved in wholesale sales. Some fashion merchandising graduates may have an interest in studying market trends. In these cases, careers as fashion merchandising analysts and market researchers are attractive. Finally, fashion merchandising degrees can be worked into a career as a boutique owner. Individuals who are enthusiastic about fashion and wish to own their own business can use their talents to bring quality apparel to shoppers.

Fashion Merchandising Job Requirements and Skills

While fashion designers take the spotlight in the fashion world, it is fashion merchandisers who sell those designs to the mass public.

Fashion merchandising consists of all of the activities that are necessary to bring fashion apparel and accessories to the public. It involves giving customers what they want to buy, when and where they want to buy it at prices that they are willing to pay. Fashion merchandising entails:

• Understanding the customer
• Selecting merchandise to sell
• Promoting fashion goods to potential customers.

The term fashion merchandising is normally used for apparel for men, women and children, in addition to home fashions, cosmetics and fragrances.

Individuals who earn a fashion merchandising degree have several options upon graduation. Many choose to get involved in the retail world by becoming an assistant buyer for a department or specialty store. Other retail jobs include being a buyer, department manager or a visual merchandiser. A visual merchandiser is responsible for setting up the sales floor and product displays.

Graduates can also work on the production end of the fashion world by being manufacturer's representatives and being involved in wholesale sales. Some fashion merchandising graduates may have an interest in studying market trends. In these cases, careers as fashion merchandising analysts and market researchers are attractive. Finally, fashion merchandising degrees can be worked into a career as a boutique owner. Individuals who are enthusiastic about fashion and wish to own their own business can use their talents to bring quality apparel to shoppers.